Tip #40 — Focus On Their Emotions


It has been proven that many people make their purchases based on their emotions. This is one reason why niches based on hobbies, relationships. self-help and self-improvement are so easy to make money in.


Try to step in your customer’s shoes and see what their emotions are and address that in showcasing your product.  Hitting those emotional buttons can often make people purchase quickly. So incorporate honest and real emotions into your emails.


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