This section will be about writing money-making autoresponder messages.

You obviously need money-making autoresponder messages. It won’t matter how big your list is, what you need is to load your autoresponder with messages that will gain people’s trust and help you make sales.

Tip #16 — Understand the Difference between Follow-Up and Broadcast Messages

If you are new to list building, you may not know the difference between a follow-up and a broadcast message.

Follow-up message:

These are messages arranged in sequence in your autoresponder campaign. They are usually delivered at a predetermined rate. If person A signs up on Monday, he/she will receive the first message on the same day. If person B signs up on Friday, he/she will get message #1 on Friday too.

Your autoresponder messages are your 24/7 relationship builders and salespeople, 365 days a year.

Broadcast message:

This can also be called an “email blast.” This is usually sent out to the entire list so that they receive it all at the same time. It is ideal for special announcements, time-sensitive, or limited-time-offer special deals.

It is good to use both types of messages in your business to achieve best results.

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